TUM DirectoryBy The Ultra Minute

Brand

ASICS

ASICS is a sporting-goods company formed in 1977 by the merger of Onitsuka, GTO and Jelenk. Its name comes from the Latin phrase Anima Sana In Corpore Sano, expressing a sound mind in a sound body.

Formed
1977Original public context, separate from dated TUM reporting.Source
Name origin
Anima Sana In Corpore SanoOriginal public context, separate from dated TUM reporting.Source
Company formation
1977 mergerOfficial company history names Onitsuka, GTO and Jelenk.Source

6 TUM reports · Published coverage below

Publication history

Coverage over time

6 editorial issues

Distinct issues per publication month. Each issue counts once.

ASICS — monthly TUM coverageFrom Jul 2024 through Nov 2026. Highest month: 2 issues. Exact counts are provided in the accessible chart description.Jul 2024: 0 editorial issuesAug 2024: 0 editorial issuesSep 2024: 0 editorial issuesOct 2024: 0 editorial issuesNov 2024: 0 editorial issuesDec 2024: 0 editorial issuesJan 2025: 2 editorial issuesFeb 2025: 1 editorial issueMar 2025: 0 editorial issuesApr 2025: 0 editorial issuesMay 2025: 0 editorial issuesJun 2025: 0 editorial issuesJul 2025: 0 editorial issuesAug 2025: 0 editorial issuesSep 2025: 1 editorial issueOct 2025: 0 editorial issuesNov 2025: 0 editorial issuesDec 2025: 0 editorial issuesJan 2026: 0 editorial issuesFeb 2026: 0 editorial issuesMar 2026: 0 editorial issuesApr 2026: 0 editorial issuesMay 2026: 2 editorial issuesJun 2026: 0 editorial issuesJul 2026: 0 editorial issuesAug 2026: 0 editorial issuesSep 2026: 0 editorial issuesOct 2026: 0 editorial issuesNov 2026: 0 editorial issues
Jul 2024Peak 2Nov 2026

Monthly editorial issue counts: Jul 2024: 0; Aug 2024: 0; Sep 2024: 0; Oct 2024: 0; Nov 2024: 0; Dec 2024: 0; Jan 2025: 2; Feb 2025: 1; Mar 2025: 0; Apr 2025: 0; May 2025: 0; Jun 2025: 0; Jul 2025: 0; Aug 2025: 0; Sep 2025: 1; Oct 2025: 0; Nov 2025: 0; Dec 2025: 0; Jan 2026: 0; Feb 2026: 0; Mar 2026: 0; Apr 2026: 0; May 2026: 2; Jun 2026: 0; Jul 2026: 0; Aug 2026: 0; Sep 2026: 0; Oct 2026: 0; Nov 2026: 0.

Sponsor mentions, repeated links and polls are excluded. Credits within editorial items may count. Read the supporting timeline ↓

In The Ultra Minute

Newest first

Published in TUM

GTWS’s first team table after Zegama

TUM reported the team labeled ASICS first in the GTWS table after one race; it was an early snapshot.

Published in TUM

ASICS reports an alpine team base

TUM cited SGI Europe’s report that ASICS opened a permanent Les Houches basecamp with accommodation and training support for its trail team. The report describes support infrastructure rather than new race results.

Published in TUM

The 2025 UTMB men’s podium

TUM described Evans and Dhiman as Asics teammates in its 2025 account.

Published in TUM

Cornell grades 2025 sponsorship moves

Listed as Evans’s destination brand in Cornell’s commentary.

Event date: 2025 · TUM publication: February 14, 2025

Published in TUM

Evans and Davis lead Arc 50 results

Tom Evans and Eleanor Davis won the 2025 Arc 50-mile races with reported course records. Evans’ men’s winning time was 6:54:40; ASICS was identified as his new sponsor in this January 2025 account.

Event date: 2025 · TUM publication: January 31, 2025

Published in TUM

Evans moves to ASICS

Tom Evans announced joining ASICS after six years with Adidas Terrex. The January 2025 source described his prior BritishArmy service without establishing a current military role.

Connections

Was first in team table after one race, following Zegama

Golden Trail World Series

After one race, TUM reported the Golden Trail World Series team table with ASICS first, Salomon second, and Euskal Selekzioa third. Electric Cable Car commented on the early table; lower scores ranked better. This is a dated snapshot, not a final season result or a corporate-affiliation claim.

Source

Destination in Cornell’s 2025 transfer account

Tom Evans

Nick Cornell’s linked commentary graded reported 2025 moves for Lowther, Evans, Malcolm and Puppi. Upgrade/downgrade judgments were Cornell’s opinions.

Source
Sources & notes

Facts above link directly to their sources. Published TUM dates and public-source check dates describe different things.

Public background sources checked October 23, 2026. The selection contains 127 published issues.

  • ASICS Undated public page; inspected 2026-10-23 · Checked Oct 23, 2026

Interface icons: Lucide · ISC license.

Public background & sources Checked October 23, 2026

Background context from one original public source. TUM’s dated reporting appears below.

    This is a limited background snapshot, checked October 23, 2026. Source publication dates and event dates are shown separately.

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