Organization

NorCal Ultras

NorCalUltras describes itself in a 2022 company announcement as a Northern California ultrarunning event-management business. That announcement identifies it as the owner and manager of races including Way Too Cool 50K.

1 TUM report · Published coverage below

Publication history

Coverage over time

1 editorial issue

Distinct issues per publication month. Each issue counts once.

Jul 2024Peak 1Nov 2026

Sponsor mentions, repeated links and polls are excluded. Credits within editorial items may count. Read the supporting timeline ↓

In The Ultra Minute

Newest first

March 5, 2025Published in TUM

Schmidt credits volunteering behind the scenes

Schmidt described volunteering with NorCal Ultras over the preceding year.

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Connections

Volunteer in the March 2025 account

Jennifer Schmidt

Schmidt said volunteering with NorCal Ultras over the previous year deepened her appreciation for the work behind Way Too Cool.

Source

Sources & notes

Coverage details

Published 2025-03-05: Schmidt described volunteering with NorCal Ultras over the preceding year.Dated source account; source publication, event and processing timestamps are separate.Source

Facts above link directly to their sources. Published TUM dates and public-source check dates describe different things.

Public background sources checked October 30, 2026. The selection contains 127 published issues.

NorCalUltras via Endurance Sportswire Published February 11, 2022; precise timestamp not stated · Checked Oct 30, 2026

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Public background & sources Checked October 30, 2026

Background context from one original public source. TUM’s dated reporting appears below.

This is a limited background snapshot, checked October 30, 2026. Source publication dates and event dates are shown separately.

Links preserved from TUM coverage

Published TUM issueThe Ultra Minute · 2025-03-05
Published article, 2025-03-05T21:17:15.807Z. Public original captured at 2026-10-30T03:34:14.162Z and projected to reviewed article text; no publishing-repository text pin is claimed.

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